TVS Motor Company has launched a new ad for its popular TVS Jupiter 110 scooter. This new ad highlights Jupiter as the most awarded scooter in India in 2025. The uniqueness of this ad is that it has been created entirely with the help of AI (Artificial Intelligence) technology. It is said to be the first fully AI ad made for a Jupiter scooter in India. This initiative reflects the novelty, desires of the people and the trust of the customers. The company itself has officially announced that this AI ad will be released during the grand IPL cricket series in 2025.
Artistic masterpiece created through AI
The campaign is designed to express the future plans and vision of the TVS brand. It uses content created entirely by AI. Through this, very new, attention-grabbing and modern visuals have been created. In particular, this AI TV commercial revives the heritage of Jupiter scooter and brings it to the people in a new form. It is a fusion of tradition and modern technology, and shows the confidence and readiness of TVS Company for new ventures.
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Animated world that tells the glory of Jupiter
In this new AI commercial, the animated characters from the old newspaper advertisements of Jupiter Scooter come to life in the form of a fictional story. The lively characters not only showcase the excellent performance of Jupiter, but also the strong trust that exists among the customers. This creative commercial is designed to captivate the audience and emphasizes the TVS Jupiter as India’s most awarded scooter. It brings the pride of the scooter to a new evolution in its journey.
The joy of sharing success with customers
Anirudh Haldar, Senior Vice President, TVS Motor Company, expressed his views during IPL 2025. He said, “The launch of this AI-generated Jupiter ad is a rare opportunity to celebrate the successes of the past with millions of Indian customers. It is also a crucial time for the company to proudly showcase its progressive vision for the future.”
Jupiter’s continued success
This campaign is a reminder of the popularity and legacy of TVS Jupiter in the Indian scooter market. The Jupiter 110 scooter represents technology, innovation and progress. It uses AI (artificial intelligence) to tell a story. This is a new venture in motor vehicle advertising. The love and support we receive from our customers has made TVS happy. The company is extremely proud that TVS Jupiter is the most awarded scooter in India today.
TVS Motors is advancing with world class standards
TVS Motors is a leading manufacturer of two-wheelers and three-wheelers that are popular worldwide. The company has four high-tech manufacturing centres in India and Indonesia. TVS Motor also holds the distinction of being the only two-wheeler company to have won the prestigious ‘Deming Prize’. This award is a mark of excellence in quality and regulatory practices, which showcases TVS Motor’s strong handling capabilities to the world.
